Search Labs® is a trademark protected term within Australia - should you wish to partner with us, or make use of this trademark - please contact us at the email address above.
AI Enhanced SEO Audit and Strategy
A one-size-fits-all strategy is no longer effective for businesses - and it doesn't help SEO. A tailored AI assessment is required based on your specific goals, market position, and competition. We use artificial intelligence to assist your team in targeting your audience and we use AI to play a critical part in developing the optimal strategy for your business.
Relying on common methods is like flying blind (because search engines don't share what is under the hood) — it's unsafe and could lead to you falling behind. What you need is a personalised approach created by AI and tuned by SEO professionals who know your company inside and out, ensuring your success in the competitive post-Covid world.
4 Artificial Intelligence enhanced SEO services offered by Search Labs®
Keyword Research and Strategy
Tools like ChatGPT, Frase, Gemeni, or SEO Powersuite use AI to identify high-value keywords, predict trends, and create topic clusters.
AI-powered semantic analysis ensures targeting broader and related search intent effectively
On-Page SEO Optimization
AI tools such as Page Optimizer Pro (PoP) and CORA SEO optimize content by suggesting semantically related terms and analyzing competitors.
Automated plugins (e.g., SEOPress, Rank Math or Yoast) offer real-time improvement suggestions for meta tags, headers, and readability.
Technical SEO Audits
Platforms like Screaming Frog or Sitebulb, powered by AI, identify technical issues like crawl errors, duplicate content, and site speed optimizations.
Machine learning algorithms streamline log analysis and detect indexing inefficiencies.
SEO Reporting and Analytics
AI tools (e.g., Looker or Tableau) provide real-time, automated reporting and actionable insights.
Predictive analytics help forecast traffic and ROI based on existing trends, enabling data-driven decisions.
THESE COMPANIES HAVE PLACED THEIR TRUST IN EVERHARDT STRAUSS AND SEARCHLABS
Reverse engineering SGE (Search Generative Experience) and Google Deep Learning with Search Labs.
Providing Pixel Perfect processes to help you out, GEMENI, BARD, BING, Search Labs, ChatGPT - all are generative AI platforms tested in our search lab with the sole aim of increasing your search engine visibility.
These are our 4 most popular artificial intelligence products and services
MOST POPULAR
AI-Enhanced Technical SEO Audits for Unmatched Optimization
At Search Labs, we revolutionize Technical SEO audits by integrating cutting-edge AI technology to uncover and resolve the barriers keeping your website from achieving higher rankings. From crawl issues to site speed optimization and indexing inefficiencies, our AI-powered approach ensures your site’s technical foundation is solid and primed for SEO success.
Unlike traditional audits that stop at identifying broken links or low Core Web Vitals scores, we leverage advanced AI-driven systems to mimic search engine crawlers and real organic traffic. This allows us to analyze your website exactly as search engines and users experience it, ensuring no detail is overlooked.
Our process begins with a comprehensive, AI-assisted crawl of every page on your site, identifying every measurable metric and issue—from page speed to content accessibility. We then provide a detailed audit report packed with actionable insights, including potential target keywords and performance benchmarks, all tailored to your site’s unique needs.
But we don’t stop there. Our AI tools continue to track your SEO efforts and performance, delivering ongoing insights that help you stay ahead in the competitive digital landscape. Plus, we include 'best practice' recommendations to mitigate risks and ensure your site remains optimized for search engines.
The result? A bespoke, AI-enhanced search engine-optimized website that drives measurable results and positions your business for sustained growth.
AI-Driven On-Page SEO Optimization for Superior Rankings
Optimize your content and elevate your rankings, usability, and user experience with the power of AI. From meta tags to content structure, our AI-enhanced tools ensure your website not only stands out but also performs at its peak.
Our on-page SEO audit dives deep into the information architecture of each page, using AI to analyze everything from internal and external backlinks to the relevance and quality of the content itself. By leveraging advanced audit tools, we ensure that your content aligns with what search engines deem relevant for your target keywords and search queries.
Search engines aim to present the most relevant results for a query, often tied to a specific keyword. With this in mind, your content strategy should consistently reinforce your relevance to these terms. That’s where our bespoke AI tools excel.
We crawl the top-ranking pages for your target query, analyzing every measurable factor and running them through our proprietary correlation tracking system. Whether it’s an informational blog post or a high-converting product page, we provide actionable insights on what constitutes 'quality content' in the eyes of search engines.
Our approach goes beyond content quality—we also review how the content is displayed. For instance, design styles that misuse heading tags for visual aesthetics can confuse search engines. Many clients are unaware that heading tags help search engines determine content relevance and structure. Our AI-powered analysis identifies these oversights and provides actionable recommendations to ensure your content is not only user-friendly but also search engine-friendly.
With Search Labs’ AI-driven tools, you’ll gain the competitive edge needed to turn your content into a powerful driver of search engine rankings and business growth.
Collaborative Content Assessment with AI-Enhanced Insights
At Search Labs, content assessment is a collaborative effort. We combine our technical expertise with your in-depth understanding of your industry to craft a strategy that increases search engine visibility while aligning with your business goals. Using AI-powered tools and platforms like Google Analytics, we track user behavior and internal customer movement, optimizing content to improve both user experience and search performance.
When a search engine crawls your site, it calculates the value of the content it encounters. Our role is to ensure that this content aligns with both user expectations and search engine algorithms. While SEO primarily focuses on driving organic traffic, we understand that your website attracts visitors from various sources. Our audits align your content with the searcher’s intent, ensuring each page meets its purpose effectively.
For example, informational keywords often have higher search volumes than conversion-focused terms. While they may not directly lead to conversions, they play a vital role in building search engine visibility and creating a pathway for potential buyers. With these terms, you can educate your audience, provide actionable insights, and guide them through their decision-making process.
The challenge lies in determining the type of education your audience needs. This is where our AI-driven content strategies come into play. By analyzing search intent and user behavior, we create tailored pathways that walk your buyers through their entire journey—from awareness to consideration to decision. Our expertise ensures that your content not only informs but also leads users toward conversion opportunities in a natural and effective manner.
Together, we’ll build a content strategy that positions your website as both a trusted source of information and a conversion-driving asset.
SEO Reporting and Analytics
Our AI-powered tools provide instant analysis of key metrics, such as organic traffic trends, keyword rankings, bounce rates, and user behavior patterns. By processing massive datasets in real-time, these tools uncover trends and opportunities that manual analysis often misses. This means you’re not just reacting to changes but proactively optimizing your strategy to stay ahead of competitors. Gain access to actionable insights that help you measure, understand, and enhance your website's performance.
AI analytics go beyond surface-level reporting. They dive deep into how users interact with your website, identifying which pages perform well and which ones may need improvement. For example, AI can pinpoint under performing pages, suggest content tweaks, or highlight potential conversion bottlenecks.
Moreover, our tools integrate seamlessly with platforms like Google Analytics, giving you a unified view of your data in one place. This allows you to track ROI, assess the effectiveness of specific campaigns, and measure the impact of content updates—all in real-time.
By leveraging AI analytics, you’re equipped to make data-driven decisions with confidence. Whether it’s refining your keyword strategy, enhancing user experience, or optimizing for conversions, you’ll have the insights needed to achieve measurable and sustainable results. With Search Labs, you’ll not only know what’s working but also understand how to scale your success.
Brodie, Script Dotch
'The Search Labs' data analytics approach to searches helped us to show that we have what the searcher wants!'
By listening, marketing will re-learn how to talk.
Doc Searls & David Weinberger
No long meetings
We don't like meetings either, after that first chat, it's all done digitally.
All Managed on Google Tasks and using Google Docs / Sheets etc.
Tasks go on the board and we work through them 1 by 1, you can manage active, in queue and completed tasks. Easy Peasy Lemon Squeezy! - I am the customer support agent you always wanted.
Give access to all your users
You dictate how many work items exist in this sprint. You can track requests and progress as we go - resulting in optimal throughput of work items!
Preparing for Generative Search Search Experiences (GSE) is what we do. This is possibly the biggest advancement in search technology within the last 10 years and we aim to help you stand out. We take data privacy very seriously and can provide a walkthrough on how to provide relevance without sharing private information.
FAQs
Shouldn't I just employ someone?
I support employing a full time SEO 100% - I cost out at between $200 and $750 per hour, or $1500 per day at a minimum contract duration* of 90 days. With SEO you get what you pay for, cheap website audits are incomplete website audits, there are many cheap SEO consultants on the market, and there are many sites that have been 'burned' - which is not ideal. Our pricing structure allows you to pause and resume at any time. So we are only doing SEO whilst you are doing SEO. I am happy to run any of the site audits at any time.
What are the limitations in place? What counts as a work item?
If you are a paying subscriber, you can add work items to the queue and I will work through them 1 by 1, I don't like wasting time, so I will submit the work item for your team to implement as soon as I can, and then I will wait for you to respond. A work item is a single request, like keyword research, or optimising a single page for a given keyword, or doing a single page audit.
How do I get my work items?
I use Google Tasks, Google Drive and Google Sheets / Docs and Google Looker Studio to both receive and provide work to subscribers. Once I provide them to you, we can iterate until it matches exactly what you want. I try to stay out of your hair, and I provide pretty logical instructions with validation.
How long do I need to wait?
I work quickly, generally you wont wait more than 2 days for the work items to be updated. However if the task is complex, it might take a little longer. Items are time boxed, and you get 'x' time blocks per month.
Who are the team members in your team?
For 80% of the work its Everhardt Strauss, I am the person that works with you, sure I use researchers to do some research, or if you want to head down the PPC route I will find someone who does PPC - but for the most part it is me.
Can I put my account on hold? not Cancel, just pause it?
Of course, I understand that with SEO, quite often a change takes a few months to show progress, or you only want to optimize 1 or 2 pages this month, thats fine. Our billing cycle runs through Xero, so on x day of every month an invoice goes out - if you pause 10 days in, then we prorata those days onto the next cycle when you start up. If however we feel that you are misusing this then - well, we end our happy fun relationship.
What SEO programs do you use? MOZ? SEMRUSH? AHREFS etc?
I use as many tools as I can get my stickly little fingers on. I rely most heavily on Screaming Frog SEO Spider to review your site, then I use either Frase (First Wash) - then PoP (Second Wash) then CORA SEO (Third Wash) to provide technical and content briefs. I also make use of different TF-IDF balancing tools, as well as LSI extraction data sets.
How do we work together?
I don't really stress about how you request work, I am quite flexible on this one, I personally like using Google resources - we are optimizing for their ecosystem after all - I am also happy to have the odd Zoom or Skype video call - I can even record video podcasts for your team.
What if I don't agree with your recommendations?
I am always happy to discuss the reasoning, most of my recommendations are search correlation based, so it is pure math, the art part is your side of the page - make the math looks good. I say what needs to be present - like ''x' in the navigation tags', and you get to weave it into something beautiful.
I only need you to do 1 thing?
Awesome, I actually run into this quite often, it is the very reason we let you 'pause' the subscriptions. If you can't act on a brief now, then put your plan on hold and come back when you are ready for the next bit - this works better for organic search (as the organic search landscape may change). This is the 'cheapest in the long run' way of getting things done, of course if it's an emergency, then check out the bespoke item order form.
If I don't like the service can I get a refund?
Because we put time and effort and resources into every response - we here at Search Labs offer no refunds. But we can rework your requirement until it matches what you want.
Search Labs® is the leading solution for finding or generating more organic traffic for small and medium businesses and catering to to enterprise organizations and government agencies and organizations. With our Smarter Edge SEO solutions from our search laboratories, you can beat the dull side of SEO and get in front of more customers by helping them find the bright edge of Organic Search - We make sure that your product descriptions highlight key product features and help your search rank highly, more visibility equals more sales.
